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RETAIL DESIGN / IZIL
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Brand Creative
The Moroccan Amazigh culture is the inspiration behind the leading natural skincare brand Izil, founded by Mouna Abassy. Focusing on her heritage and a country which is as diverse geographically as it is ethnically, the brand has quickly become a leader in the region for Moroccan products both online and within their latest flagship boutique in Dubai Mall. The crux of the interior design concept and strategy behind retail planning was formulated on the studies and deconstruction of the Amazigh alphabet.
About Brand Creative
We create engaging spaces that build audiences, foster brand awareness, provoke thought and target desired demographics. Our design solutions are creative and relevant because we think and process ideas differently; using global perspective and local experience to envision spaces that are inspiring for users yet in line with client aspirations. Our ability to instinctively connect with consumers on an emotional level is the driving force behind our success.
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