TEMPUR® Prima Pillow by
Vencasa

TEMPUR® PRIMA is a new, filled comfort pillow designed to differentiate from the current TEMPUR® Comfort range in quality and feel, while delivering a premium experience at a lower price point. This entry-level option aims to expand distribution, attract new consumers, and drive incremental high-volume sales without cannibalizing the existing range. Positioned in the mainstream segment, PRIMA makes the world of TEMPUR® more accessible to a broader audience.

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About Vencasa

Vencasa is a South African retailer specialising in sleep solutions. We offer a wide range of mattresses, pillows, bases, and other sleep accessories that are designed to enhance sleep quality and provide comfort and support. Vencasa focuses on providing high-quality sleep products that promote comfort and support for a better night’s rest. They often emphasize the importance of sleep health and provide expert advice to help customers find the right sleep solutions for their needs.

Vencasa’s mission is to improve customers lives through better sleep. Vencasa’s knowledgeable staff provides personalised guidance and expertise to assist customers in selecting the right products for their sleep preferences and lifestyle. By focusing on quality and customer satisfaction, Vencasa strives to improve the well-being and health of its customers through better sleep.

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